Privacy Policy

Last updated: April 2026

Laukra respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use and protect your personal information when you visit our website or purchase from us.

This policy applies to customers and website visitors within the United Kingdom and complies with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Who We Are

Laukra is operated by Laura Purcell, a sole trader trading as “Laukra”, based in the United Kingdom.

For the purposes of data protection law, Laukra is the data controller responsible for your personal data.

Contact details:
Email: hello@laukra.co.uk

Correspondence address:
Laukra
PO Box 777
Blackburn
BB2 9UQ

2. The Personal Data We Collect

We may collect, use and store the following categories of personal data:

Identity Data

First name
Last name
Username or account identifier

Contact Data

Billing address
Delivery address
Email address
Telephone number

Transaction Data

Details of products purchased
Payment confirmation information
Refund and order history

(We do not store full card details. Payments are processed securely by third-party providers.)

Personalisation Data

Uploaded images
Custom text, names or messages submitted for personalised products

Marketing Data

Preferences regarding marketing communications
Survey responses

Technical Data

IP address
Browser type and version
Time zone setting
Device type
Cookies and usage data

Usage Data

Pages visited
Time spent on site
Interaction behaviour

3. How We Collect Your Data

We collect data when you:

Place an order
Create an account
Upload personalisation content
Contact us by email or social media
Subscribe to marketing emails
Use or browse our website

We may also receive data from:

Payment processors
Delivery providers
Website analytics services

4. Legal Bases for Processing

We process your personal data under the following lawful bases:

Contractual Necessity

To:

Process and deliver orders
Manage payments and refunds
Provide customer support

Legitimate Interests

To:

Operate and improve our website and services
Analyse customer behaviour and trends
Prevent fraud and misuse
Maintain business records
Resolve disputes or chargebacks

Consent

To send marketing communications where you have opted in.

You may withdraw consent at any time.

Legal Obligation

To comply with:

Tax and accounting requirements
Consumer protection laws
Regulatory obligations

5. How We Use Your Data

We use your personal data to:

Process and dispatch orders
Create personalised products
Manage payments and refunds
Communicate about orders or enquiries
Send marketing communications (with consent)
Improve website performance and user experience
Maintain legal and financial records

We do not sell your personal data.

6. Sharing Your Data

We may share your data with:

Service Providers

Payment processors
Delivery companies
Website hosting providers
IT and system support providers

Professional Advisers

Accountants
Legal advisers

Regulatory Authorities

HM Revenue & Customs
Law enforcement where required

All third parties must process data securely and lawfully.

7. International Transfers

Where data is processed outside the UK, we ensure appropriate safeguards such as:

UK adequacy regulations
Standard contractual clauses

8. Data Retention

We retain personal data only as long as necessary.

Typical retention periods:

Order records: minimum 6 years (tax purposes)
Customer data: retained while account is active
Personalisation data: retained only as needed for order fulfilment and dispute handling
Marketing data: retained until consent is withdrawn

We may retain data longer where required for:

Legal claims
Fraud prevention
Chargeback disputes

9. Data Security

We implement appropriate technical and organisational measures to protect your data.

This includes:

Secure payment processing systems
Restricted access to personal data
Use of trusted service providers

10. Your Rights Under UK GDPR

You have the right to:

Access your personal data
Correct inaccurate data
Request deletion of your data
Restrict processing
Object to direct marketing
Request transfer of your data

To exercise your rights, contact:
hello@laukra.co.uk

We may request identity verification.
We aim to respond within one calendar month.

11. Cookies

Our website uses cookies to:

Enable essential functionality
Analyse website usage
Improve performance

Where required, we will request your consent before placing non-essential cookies.

You can manage cookie preferences through your browser settings.

12. Complaints

If you have concerns, please contact us first.

You also have the right to complain to the
Information Commissioner’s Office

Website: https://ico.org.uk

13. Changes to This Policy

We may update this Privacy Policy to reflect:

Legal changes
Business updates
Operational changes

The latest version will always be available on our website.